Building A Travel-Related Business Site
Outback-Australia-Travel-Secrets.com

"I travelled from May till October, only checking emails
once in a while, answering the odd question and providing
customer support where needed. What a life!"

I've had a fantastic year, not due to my own efforts for at least 6 months of it as you'll see below, but all thanks to SBI!:

If one person with no business sense whatsoever, no previous computer knowledge, a snail-like internet connection and an old, slow laptop with only a 40GB hard drive can achieve results like this, then it's no wonder that so many people think SBI! is too good to be true!

Any Idea Has Potential With SBI!

When I returned from my Kilimanjaro climb in October 2008 (details in my last update), the first thing I did was to create a hobby site about it... MountKilimanjaroGuide.com.

Anyone who has climbed Kili seems compelled to write about it, share what they've learned and publish their photos. There must be thousands of free travel blogs out there filled with stories of people's Kili climbs.

Of course, I made an SBI! site instead. And wouldn't you know it, a year later it gets a couple of hundred readers a day, many of whom send grateful emails about how helpful my information is. This site earns a couple of hundred dollars a month and all that for maybe three weeks "work". I haven't touched it since! Beats any free blog any day.

It goes to show that once you understand SBI! you can take pretty much anything that excites you and turn it into a money-making website. And again it sounds to good to be true, doesn't it?

Success Will Come So Plan For It

I mentioned at the start that traffic to my Kimberley site exploded in January 2009. I should have seen it coming, but I didn't click.

Naturally the avalanche of traffic and book sales also created an avalanche of reader email and enquiries. And I wasn't ready for it.

I have always enjoyed communicating with my readers and providing personal help where I could, and that's why I waited far too long to automate some of that communication.

So I had to work very feverishly to keep up. It took a long while for me to get the situation under control, but eventually I did (by adding autoresponders wherever I could, expanding my FAQ pages, etc.).

Because I had waited so long to implement that automation, my main season was a lot more demanding than usual. That's why I decided I needed a break from my computer, email and my sites and I put my businesses on auto-pilot.

My sites chugged along nicely without my help, financing my nearly six months of travel in Australia and Europe. So I'm certainly not complaining!

Suffice it to say, my little holiday has allowed me to recharge and I'm back now, highly motivated and working hard on my businesses.

As always, Ken, thanks for everything!

Birgit "B" Bradtke
www.outback-australia-travel-secrets.com/
www.KimberleyAustralia.com
www.MountKilimanjaroGuide.com

 

Back to original case study

2008 Update #1

2008 Update #2